Fashion Show Production
Nationwide service, including: London – Manchester – Liverpool – Birmingham
‘Thank you so much for an amazing service. Your entire team was fantastic. They took control and ownership of everything. We could not have asked for more..’
Your fashion shows may be to promote a new season, showcase a designer, raise money for charity or as a form of entertainment as part of a larger event. We have delivered shows for all purposes & regularly wow guests in the UK & abroad.
Creative, knowledgeable & trustworthy, HAV are the perfect event partner for producing a fashion show whether a small (but beautiful) event on a tight budget or a Large scale production in an exhibition centre or arena. We are proud to say we have produced shows for a range of clients in the fashion world including Sorapol London, Harvey Nichols, Topshop, Debenhams, Birmingham Fashion Week & Liverpool Fashion Week to name but a few. All have utilised our fashion production services & become repeat clients.
Fashion shows are high paced, exciting events & we appreciate the stress you are under to provide return on investment & wow your guests. We understand a unique approach is required for each individual client & have the appropriate equipment & skills to transform your vision into a unique show of a very high standard.
Our complete catwalk production service can provide a professionally project managed total event solution from one source. We own all of our staging inventory including lighting, truss, sound, drapes, projectors, power & accessories, this means we have control over equipment quality, availability & hire cost! Some of the services we can offer are as follows:
We have provided catwalks for indoor & outdoor events all over the UK & are as comfortable working with subtle, simple layouts as high end designs. Our versatile decks are designed & manufactured in England & suitable for a variety of catwalk shapes & sizes whether you require a standard ‘straight’ catwalk, ‘T’ shape or ‘H’ shape. If you have a stage in house, we can integrate this into the build or even produce a design that will follow a path through the crowd. Various heights are available & your catwalk can be finished in a variety of colours & materials to reflect your event ethos.
Design-It Has to look good!
Fashion shows are an essential tool in promoting the brand identity of a designer or fashion label. As such we take your show very seriously. It must stand out from the crowd, have wow factor & be memorable in order to impress your attendees, sponsors, paying guests & press representatives, from the moment they step foot in the venue. We consider every aspect including sponsor opportunities, branding, lighting, catwalk design, audio visual, backdrop & changing areas to produce a beautiful, cohesive solution & effectively transmit your message to your audience.
Lighting your show correctly is essential to showcase the clothing & models as well as meet the wishes of the fashion show producer. Stage lighting for the clothes should also be used tie in with the theme and overall ‘look’ of the show. Photography & video is also a critical consideration as the shots captured need to look crisp & clear.. essential from an advertising perspective. Good lighting creates atmosphere to set the mood. Great lighting will elevate the show to the next level. Our Lighting Designers will translate your ideas into something that is visually stunning.
Along with lighting high quality audio visual equipment is essential for an impactful event. Vision equipment such as Projection Screens, Plasma Displays or LED Video Walls can be utilised to display graphics, videos & messages. Or perhaps display the season, collection, label, sponsors or designer name. Screens can also be utilised to display a ‘Live Camera Feed’ to help your audience make out the detail in the clothing on display or simply add a dynamic element to the show.
Catwalk Backdrop, Backstage Facilities & Changing Areas
Your audience & photographers focus is on the models but also on the stage & backdrop so a professional solution is key. We can provide backdrop solutions that range from a simple drapes to custom bespoke options incorporating printed graphics. Designed to compliment the clothes, backdrops also serve as a means of housing (& branding) your visual display equipment such as projection screens or LED Video walls. Combined with intelligent lighting fixtures this allows the whole set to change for each element of the show or ‘scene’. Usefully any backdrop will also create a ‘backstage’ area that allows the models to change out of view of your audience in between scenes.
On Site Tech Support
From build, through rehearsals, live show & de-rig our team of highly skilled technicians, as well as a dedicated project manager will be on site to ensure the show runs perfectly.
Case Study: MLE Fashion Show & Exhibition
HAV were chosen to provide catwalk hire, staging, lighting, audio visual & technical production services to this massive event at Manchester’s Event City exhibition centre.
After an extensive & competitive tender process, which included 3d visuals of the proposed fashion show and catwalk design & on-site meetings with our project managers, MLE selected our team to look after the technical production in the vast space that is Event City. Spanning 4 different zones which included Catwalk Show, Conference Area, Lifestyle Exhibition & Food Hall the venue was visited by over 10’000 guests over the course of the weekend.
A plethora of AV equipment hire was needed across the venue ensuring our 10 strong team of expert technicians and project managers were kept busy at all times! Services provided included AV & projection, Staging, Lighting, Audio, Camerawork, Draping & printed graphics for the catwalk area. Vision equipment, Audio, Lighting & Staging for the Conference area as well as various other AV items & on-site technical support throughout.
AV & Projection
Twin projection screens were utilised combined with high power HD projectors to display event logos, show timetables, sponsor slides and a live camera feed. Our vision department specced professional switching equipment to keep things seamless on screen.
With the catwalk in close proximity to exhibitor ‘stands’ our lighting designers’ main challenge was to create maximum atmosphere around the catwalk, without impacting on exhibitors. Our Lighting solution incorporated LED & generic fixtures to highlight the models & clothing. A secondary on stage effect lighting system was utilised comprising LED Pixels (to wash the backdrop in vivid colour for each scene) & intelligent moving heads to add atmosphere during the shows & interest to the backdrop itself. A large freestanding truss structure was specced to house the lighting as the client wanted to keep costs within budget & avoid the rigging costs associated with venues in house rigging provider.
A simple white backdrop made of up set flats was used, chosen for its’ clean/crisp appearance but also because it utilised ‘Stock’ flats allowing the client to keep the costs within budget. The nature of this ‘blank canvas’ meant programmable lighting & branding could be used to add value & create a different flavour for each show.
HAV Supplied a large sound system for the catwalk area which had to be powerful enough for exhibitor/guest anouncements to be heard across the exhibition space. The system was also used for playback of background music as well as a variety of entertainment including live music performances, bands, comedians & Djs across the weekend. Our on site sound technicians were on hand throughout the shows to playback specific music stings & playlists chosen by each designer to represent their brand.
A secondary Conference area was active throughout the weekend & featured inspirational seminars advising on a variety of business topics. HAV provided staging, lighting, sound, vision equipment & technical support throughout.